Greenfingers were absolutely delighted to be presented with a giant cheque totalling £9,000 on the first day of this year’s annual Glee trade exhibition, all thanks to the Great British Card Company!
The company’s ‘Floreo’ card range provides a stunning selection of 42 different photographic designs from which 10p from each card is being donated to both Perennial and Greenfingers Charity.
Chris Houfe, Sales Director of Great British Cards comments: “Our relationship with Perennial and Greenfingers Charity has been brilliant from the start, and our enthusiasm to create a card range specifically to support them evolved quite naturally. Garden Centre retailers are a specialist trading sector for us, and ‘Floreo’ was able to gain impressive distribution countrywide, with consumers delighting in the fabulously colourful images and variety in design. On the back of this success we’re launching twelve new designs at GLEE with an autumnal/winter feel.”
Carol Paris, Chief Executive of the Horticultural Trades Association and Trustee of both charities was instrumental in bringing the partnership about. She comments: “This beautiful range of cards has been very popular with gardeners and has provided consumers with the satisfaction of knowing they are helping support two very worthwhile charities.”
We are enormously grateful to the Great British Card Company and to Carol Paris for bringing this partnership together, and to all those garden centres who continue to support this fantastic fundraiser. The money raised really will make a huge difference to the lives of so many children and families who spend time in hospices.
Last year Greenfingers launched our A Million Moments Appeal, aiming to raise £1 million, over the next three years. With the help of product promotions such as this, we hope to provide at least 5,000 children and their families that rely on hospices to enjoy spending precious time together outdoors.
We would like to say a huge thank you to Great British Cards for their fantastic support of the two charities and we look forward to seeing the new Autumn Floreo collection in store soon!